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Use LSI Keywords To Rank Higher in search results

Last updated on July 3rd, 2017 at 06:50 am

If you are familiar with SEO, you would probably know how important is keywords in bringing traffic to your site. You might have faced difficulties in ranking high for certain keywords due to high keyword density. This post will help you with an alternative method which is the use of LSI keywords.

What are LSI keywords?

LSI is an abbreviation for Latent Semantic Indexing, which is an algorithm used by search engines like Google, Bing to gather words with similar meaning to increase the ease of search by users. For example, the words “small”,” little”,” minute” are different, but have the same meaning. From the advanced machine learning process of search engines like Google, collect synonyms of a word depending on the users search data.

LSI keywords

For example, in the above Google search, I used “Copyright free pictures”.

You might have noticed that Google search has displayed results with synonyms of word “Picture” with “Images” and “Photos”.

This is a shortcut for all bloggers who are trying hard to rank high for a keyword.

Why we should use LSI keywords

You might have noticed that you are following all the SEO rules, but still, your post is not appearing on Google first page. Most of the time, you will be competing with high top authorized sites which Google trust a lot or the keyword density is high. In this case, use LSI keywords will reduce the hurdle of Keyword density and help to improve your Google search rank.

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 How to find LSI keywords?

We all won’t be familiar with synonyms for a particular keyword for which we wish to rank high, so let’s learn how to find LSI keywords

1) Google Search “Autocomplete” – The easiest way to find synonyms or LSI keyword is by using Google Search Autocomplete feature. Once you type your keywords in the search box, Google will start predicting your search based on their popular search data. Thus suing Autocomplete feature you can find which LSI keywords can be used for your article.

2)Google Search “Related Search” – Google always displays the related search option for every keyword we search. For example, when I searched “copyright free pictures”, below are the related search options displayed

LSI keywords LSI keywords

3) Use LSI Graph – I would suggest you use LSI graph to get the best result for your keyword research.

LSI keywords

How to use LSI keywords in your post?

As we all know, to get the best from SEO, we should include the keywords in the following sections.

Title tag – Properly place you LSI keyword in the header tag which is the “king” of a blog post.

Permalink – Your Permalink or URL should be SEO friendly with you LSI keywords in to get ranked by search engines.

Content – Make sure that you properly place you LSI keywords throughout your content with a good keyword density score.

 Header and Sub Header Tag – Using LSI Keywords in Header tag and subheader tag improves your readability and SEO.

Meta tags and meta description – Meta tags are mainly used for your robot.txt by a search engine to understand what you have written in your blog.

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First and Last paragraph – Always make sure that you include your LSI keywords through the content and mainly in the first and last paragraph. The chances of getting ranked by Google is high if you use keywords in the first and last paragraph.

Useful video on LSI Keywords

Conclusion:

Use of LSI keywords has helped me to improve my search engine ranking for keywords with higher difficulty. Since keywords are the primary key towards SEO, use of LSI keywords in the proper way will help you to improve your ranking. So why to wait, start exploring the freedom of LSI keywords and let me know how it worked for you. Have you tried any other better way to use LSI keywords? I would be great to hear from you.

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4 Comments
  1. Reply
    Jim June 20, 2017 at 4:35 pm

    Incredible info – know about SEO, but the first time I am hearing about this. Lovely, thanks

    • Reply
      Sreejith June 30, 2017 at 5:04 am

      Thank you

  2. Reply
    Umesh Rana June 30, 2017 at 5:01 am

    Amazing post bro really this is very helpful and unique that you have shared. Thank you so much.

    • Reply
      Sreejith June 30, 2017 at 5:03 am

      I am glad that it helped you

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